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Sun Tzu's Art of War Vs Modern Market Research
Sun Tzu's art of war is the oldest military classic in Chinese literature. It is also the most revered and well-known military text outside China. The business world is not unlike the battlefield. To succeed in business one needs to have well-thought planning, employ talent and execute strategies carefully and in a timely manner.
Comparative Analysis for R&D in Malaysia
This white paper discusses trends in R&D investment & expenditure (both local and foreign companies) in Malaysia compared to other countries.
