Spire Research and Consulting is the leading research consultancy in global emerging markets.
E-Journal
Market Entry Study for ASEAN distribution centre
Price Tracking Study on passenger car tyres in Singapore and Korea
Automotive SCM Improvement Consulting in Indonesia
Case Study
E-Journal February 2011
In this inaugural edition of the 2011 E-Journal, Spire would like to welcome you to the New Year with a handful of thought provoking pieces spanning topics of burning interest to the challenges of Growth – including how the market research industry is evolving to support innovation, the latest trends in Asia’s E-commerce space and the emerging arena of marketing to customers with disabilities. Our lead piece forecasts “Black Swan” events that might disrupt business for better or worse in 2011. We hope you enjoy the Spire E Journal Q1-2011 and we welcome your ideas on how we can do better for you.
Black Swan Events: What does 2011 hold?
History is littered with events of a radically unexpected and “unpredictable” nature, all of which create vast challenges for business leaders. What “Black swan” events might 2011 hold in store?
China’s Construction Industry: A Global Game-Changer?
How China is leading market growth and challenging some old ways of doing business in the global Construction industry.
Marketing to Customers with Disabilities
The number of consumers with disabilities is significant. How can companies reach out to this segment?
Innovation – Lifeline of the Market Research Industry
The market research industry has evolved new tools and fresh approaches to better support innovation in the marketing cycle.
What's New in E-commerce
As online sales and social media mature, what are the emerging trends in the dynamic E-commerce space?
Side Click: Is there a backlash against Social Media?
Concerns over privacy and abuse on social media have occasionally flared up in the US and Europe. Is this finding an echo in emerging economies?
Spire E-newsletter
A look at recent events within Spire.
