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E-Journal September 2011
In this edition of the E-Journal, Spire takes a look at how the turmoil in the US and Europe is affecting Asia and emerging markets – a huge concern for marketers at this time. We share our thoughts on how market research approaches need to be adapted to emerging markets while assessing two high-growth sectors – medical tourism and private education. The Russian market and “mommy bloggers” also come under the spotlight. We hope you enjoy the Spire Q3-2011 E-Journal. We welcome your ideas on how we can do better for you.